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MessageBird WhatsApp

JQ Lee Updated by JQ Lee

Starting November 1st, 2024, you will no longer be able to send and receive messages on this Channel. To continue using WhatsApp on respond.io, we recommend migrating to WhatsApp Business Platform (API) to enjoy higher reliability, lower costs, and access to new features. Read more about why we stopped supporting other WhatsApp BSPs here.
MessageBird Logo

In addition to providing SMS services, MessageBird is also an API provider that works directly with WhatsApp as an official partner. MessageBird also provides other services such as phone number purchases and WhatsApp Official API account management.

By integrating MessageBird WhatsApp API, the platform can enable you to respond to WhatsApp messages directly.

This channel has a limited 24-hour messaging window due to WhatsApp regulations. Find out more here!

Channel Configuration

MessageBird WhatsApp Channel can be configured with a unique Channel name.

Step 1: Navigate to Workspace Settings > Click Channels.

Step 2: Locate the MessageBird WhatsApp Channel > Click Manage > Configuration.

Step 3: Configure the Channel name, which is used internally to identify the account.

Ensure all your details are entered correctly as errors may cause outbound messages from your MessageBird WhatsApp account to fail.

Step 4: Click Save Changes to update the Channel configuration.

Metadata Received by Channel

Different channels provide different set of Contact’s metadata to respond.io platform. Here’s the list of Contact’s data you’ll be able to obtain from this channel:

  • Display name
  • Phone number
  • Status of the contact
  • Unique random ID of the contact created on this channel platform

Managing WhatsApp Message Templates

Before sending a Template Message to a Contact on the respond.io platform, ensure you did the following:
- Submitted the message template for approval
- Added the approved message template to the Space

Submitting Message Template for Approval

If you do not have an approved message template or would like to submit a new message template, please refer to the following guide.

Step 1: Navigate to the WhatsApp Template Manager in the WhatsApp Section on the left side of your Message Dashboard on MessageBird

Step 2: Click Create Template and a dialog containing the fields to create a message template will appear.

Step 3: Fill in the required information

Field

Description

Name

The identifier of the message template in small letters only and spaces need to be replaced with an underscore.

Category

The category to which the message template belongs to.

Language

The language of which the message template.

Content

The full body of the message, with the option to add unique parameters represented as placeholders.

Step 4: Review the information and submit it for approval when ready.

Adding the Approved WhatsApp Message Template to the Space

Once your Message Template has been approved on MessageBird, you may proceed to add the message template on the respond.io platform.

Step 1: Navigate to Workspace Settings > Click Channels

Step 2: Locate the MessageBird WhatsApp Channel > click Manage > Templates

Step 3: Fill in the required information

Fields

Type

Description

Template Name

Text

A name used to identify the template.

Template Content

Text

The message template approved by WhatsApp and to be sent to the contact.

Namespace*

Text

The unique identifier provided by the WhatsApp Partner API. Your namespace can be found in the WhatsApp Channel dashboard.

Category

Single select

In which category does this template belong to. Refer here for a list of categories.

Language

Single select

In which language this template is written.

Make sure to choose one of the three Meta-approved categories (Marketing, One-time password and Transactional) as other listed categories will be deprecated.

Step 4: Review the information and click Save.

Rate Limits

A rate limit is the number of API calls an app or user can make within a given time period defined by the channel. Learn more about the rate limits for this channel here.

Feeling stuck? Do not fear.

Need assistance? Contact us for support. Help is here!

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